Author: szub

Our wholesale round covers three cafés and the school kitchen. Here’s the loading list on a normal Tuesday, plus the one mistake we make every single week.

Photos by the morning crew, captions by whoever had coffee first.

Maplewood Grains pulled off a beautiful harvest and the first bake with the new crop is darker, maltier, and honestly a little dramatic.

It’s on the shelf Thursdays and Saturdays until the sacks run out.

People ask how we keep the starter alive through winter. The honest answer: the oven never really cools down, and neither does the kitchen.

Feeding schedule, hydration notes and a few failures worth reading about. Want the recipe? Click here.

Revenue

Revenue grew steadily through spring.

Traffic

Visitor growth accelerated after the March relaunch.

Where visitors come from

Some thoughts on minimal design.

Whitespace is a tool, not an absence.

Rhythm comes from repetition.

Corners frame the composition.

This month’s offers

Where it began

The team today

A collection of moments from this year.

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